高级销售经理

Manage larger, focus accounts or special segments.
管理重要客户或者重点区域。
Identify new or existing markets/accounts that meet property sales strategy.
开发适合酒店战略需要的新客户或市场。
Understand or is familiar with the fundamentals of assigned accounts.
了解熟悉客户的背景。
Develop a sales plan to generate business from identified markets/accounts
制定销售计划 ，从所负责客户及市场中获得生意。
Determine the account’s needs, Marriott’s objectives, and marketing activities of each assigned market/account.
确认客户的需求、万豪的目标，以及细分市场/客户的战略。
Continuously communicates the benefits of the hotel to the customer.
将酒店所提供所拥有的价值传达给客户。
Drive/manage account transient, group and catering production through improved customer loyalty by excellent account management.
通过有效的客户管理，提高客户忠诚度及散客、团队及会议的产量。
Negotiate transient rates for assigned accounts.
与客户商讨公司散客价。
Prospect new business through phone solicitation, outside sales calls, customer visits to the hotel, trade shows, sales blitzes, direct mail, newspaper/journal research and other customer interaction or research.
通过电话咨询、销售拜访、接待客户来访、旅游展会、新闻媒体、市场调查等多种手段拓展新客户。
Develop marketing intelligence: new product ideas, competition activities, new customer trends and performance.
获取市场情报：如新的项目、竞争对手的活动、市场动向及表现。
Spend majority of time in face-to-face customer interaction outside of the hotel.
分配大部分的工作时间拜访客户。
Sell the benefits of the Sales Centre/property sales and event management.
向客户推销宴会销售及服务所带来的价值。
Strive to meet measurable targets and goals, as assigned for individual and team.
努力达成个人及团队的目标（可测量）。
Implement training programs to improve sales efficiency and staff development.
参加培训课程，提高销售业绩及技能。
Direct the activities of the proactive team.
管理销售团队日常工作。
Track and measures the performance of Sales Executive on a monthly or period basis.
定期或月度考察销售主任工作表现。
Understand the overall market - competitors’ strengths and weaknesses, economic trends, supply and demand etc. and knows how to sell against them.
了解整个市场的情况汇报- 竞争对手的优势及缺点， 经济趋势，供需关系以及如何去应对以上情况。