Marketing Communications Executive 市场传讯主任

Marketing Communications functions are planned, coordinated and
implemented.
市场传讯职能规划、协调和实施。
Day-to-day activities of the Marketing Communications office are running
smoothly, with the directive of the Director of Marketing Communications.
在市场传讯的指导下，维护市场传讯办公室日常工作的平稳运行。
Play significant
role in developing Marketing Communications
budget.
在制定市场传讯预算中起显著的作用。
Assist with key
media at the directive of the Director of Marketing
Communications to generate the highest level of positive coverage for the hotel.
协助市场传讯总监的指令使酒店在主要的媒体上获得最高级别的正面报道。
Develop internal
communications strategies to foster loyalty within Public Relations network and
within the hotel.
在酒店内部制定内部沟通战略并在酒店内培育忠诚度。
Initiate and arrange
selected individual journalists and group press trips.
发起并安排选择个人新闻记者和新闻出版社小组。
With guidance from the Director of Marketing
Communications, take responsibility for story
development and pitching for specific Public Relations projects.
在市场传讯总监的指导下，负责故事（剧本）的研发的和定位具体的公关事项。
Contribute to Marketing
Communications strategy.
专注于市场传讯策略。
Research, draft
and coordinate the distribution of selected press releases, as well as
translate press releases.
研究、起草和协调选择新闻稿的分配，以及翻译新闻稿。
Ensure all press
releases are up-to-date, accurate and accessible by media.
确保所有的新闻稿均达到最新的、准确和媒体可接受的。
Answer surveys
and inquiries from media.
回复媒体的调查和问询。
Assist and help
coordinate Marketing Communications projects, including but not limited to:
协助和帮助协调市场传讯项目，包括但不限于：
Sponsorship
赞助
Award events
奖励活动
Corporate press conferences and press events,
both local and overseas
企业在本地和海外新闻发布会和新闻事件
Assist Marketing Communications support of Corporate Social
Responsibility Committee initiatives.
积极协助市场传讯支持关于企业社会责任委员会的倡议。
Coordinate
between hotel and regional/corporate Marketing Communications offices and
agencies whenever necessary.
在必要的情况下，在酒店和地区/总部市场传讯部和机构之间进行协调。
Attend appointed
events and functions as Kempinski Hotel Fuzhou representative when required.
在需要时作为酒店的代表出席活指定的宴会和活动。
Assists to develop
social media strategies and messages for the year; monitors fans’ comments and
provides relevant responses, when required.
每年协助制定社交媒体战略和信息，在需要的时候关注爱好者的意见，并提供相关的回复。
Plan
and develop internal staff newsletter where appropriate.
在适当情况下策划和开发内部员工通讯刊物。
Contribute
to my.kempinski.com to share best Marketing Communications practices, the best practices can be events
e.g. photo competition, new restaurant launch, renovation, successful press
trip, this provides a channel for inter-hotel learning and also creates motivation.
在my.kempinski.com分享最佳市场传讯案例，最好的案例可以是照片竞赛、新推出的餐厅、装修、成功的新闻之旅，这提供了相互学习酒店的通道，也创造了动力。
Provide
administrate support for
Marketing Communications office in the
absence of a coordinator.
在协调员缺席的情况下提供市场传讯部的管理支持。