市场传媒经理Market & Communications Manager

Produces a Public Relations Plan which promotes and maintains good public relations in order to maintain the prestigious image of the hotel. Duties involve planning, directing, controlling, coordinating and participating in all Public Relations activities.制作公关计划，促进和保持良好的对外关系，以保持酒店的声望。具体任务包括计划、指导、管理、协调和参与所有公关活动。Develops a public relations programme for the hotel based on its marketing goals. Liaises with Marketing in targeting specific markets and developing the public relations strategies to reach these markets 依照酒店的市场目标开展公关活动，与市场部门联系，确定具体目标市场并通过公关策略打入这些市场。Establishes sales leads from the study of magazines, newspapers and form personal contacts; coordinates sales leads with Banqueting and Sales Departments通过杂志、报纸和个人关系发现销售机会，与宴会及销售部就销售机会进行协调。Establishes a programme for sending promotional news to trade publications on a regular basis releases covering special events, promotions, etc.建立向行业出版物定期发送促销新闻的机制，新闻内容包括特别活动和促销活动等。Monitors awareness of competitor activities and use information when developing strategies观察竞争对手的活动并利用此类信息发展战略。Plans and coordinates sponsorship activities策划和协调赞助活动。 Works with superior in the preparation and management of the Department’s budget和上级领导一起进行编制和管理部门预算。