市场传讯主任 Marcom Supervisor

§ Respond daily to
customer comments on OTA platforms (Ctrip, Fliggy, Meituan Dianping) and social
media (Xiaohongshu, Douyin).
每日回复携程、飞猪、美团点评等OTA平台及小红书、抖音等社交媒体的客户评论。
§ Participate in media
reception and on-site coordination for KOL visits; assist Manager in guiding
key media/KOL and addressing basic requests.
参与媒体接待与探店达人到店的现场协调，协助经理完成重要媒体、KOL的到店引导及基础需求对接。
§ Follow up on delivery
and mailing of fan prizes, media PR gifts, and brand partner materials.
跟进粉丝奖品和媒体PR礼品、品牌方合作物料签收和邮寄工作。
§ Assist in drafting
basic PR copy (press releases, event briefs), proofread content before
publication and distribute across channels.
协助撰写新闻稿、活动简介等基础公关文案，完成发布前的内容核对与渠道分发。
§ Assist in and execute
PR events such as media launches, tasting events, and celebrations; handle
on-site coordination and media reception.
协助并执行媒体发布会、品鉴会、活动庆典等公关活动，负责现场协调与媒体接待。
§ Search and pre-screen
potential KOLs for hotel探店 weekly, send invitations upon
Manager’s approval, and update
collaboration database.
每周搜索并初筛各社交媒体优质探店达人信息，并在通过经理审核后发出邀约，更新达人合作库。
§ Monitor keywords on
social media daily to track public opinion; verify relevant information and
report critical issues promptly.
每日各社交媒体检索关键词以监测各渠道舆情，核查相关信息，及时上报重大舆情。