The Digital & Distribution Manager is responsible for the strategy and execution of digital media and e-commerce activities. This position will support hotel marketing by developing digital marketing programs. Digital marketing efforts will include: search engine marketing (including PPC and SEO), mobile marketing, display advertising and assisting with social media planning. This position will also oversee Ecommerce activity including the management of the hotel’s web site and mini-sites.
数字营销及分销渠道经理负责数字媒体和电子商务活动的战略和执行。该职位将通过开发数字营销计划来支持酒店营销。数字营销工作将包括:搜索引擎营销(包括PPC和SEO),移动营销,展示广告和协助社交媒体规划。该职位还将监督电子商务活动,包括酒店网站和迷你网站的管理。
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