市场销售总监 DOSM

1. To achieve the given top-line budget of the designated hotel consistently.
完成酒店营收预算。
2. Early planning (up to 1 quarter prior) of key strategies for forward
quarter promotions. This would include
proper documentation of actions, execution flow and results achieved to
meaningfully track the success of each promotion.
提出季度促销活动关键策略的早期规划（1个季度之前）。这将包括操作标准，执行流程和结果以跟踪每个推广的成功。
3. To grow current market share by a min. of 5-10% in revenue and/or
establish new suitable markets, in comparison with previous year.
同比增长5-10%的市场份额在当前市场的收入和/或建立新的市场。
4. Conducts
familiarization trips and site-inspections proficiently.
紧密专业的安排酒店参观和销售拜访。
5. Attends
tradeshows in related markets and overseas sales trips.
参加相关市场展会和海外商务旅行。
6. Provides
professional advisory to the Sales Team.
向销售团队提供专业指导。
7. Directs the
coordination of ongoing research of the travel industry local, regional, and
international markets to detect market trends and uncertainties, and related
information for development of new marketing strategies.
持续不断的关注本地，区域性或国际旅游市场的趋势及动态，并及时调整营销策略。
8. Providing
professional advisory to the ROC Heads and General Manager.
为总经理和区域办公室提供专业咨询。
9. Understands the
dynamics of competing hotels, assigned or otherwise, to optimize positive and
reverse negative impacts on our business strategies.
了解竞争对手酒店的优劣势，市场状况等，并据此避短扬长制定合适策略。
10. Understands the
total revenue impact of accounts on the hotels for better negotiation and
yielding opportunities, and reviews business activities and its results to
ensure goals are on pace.
为了更好的抓住生意机遇，需要了解每个客户对酒店总收入的影响，了解生意活动从而确保达到生意目标。
11. Produces,
articulates, and implements the hotels’ sales and marketing plans effectively.
有效的实现酒店的销售和营销计划。
12. Produces,
articulates, and implements competitive pricing and selling strategies and
tactics successfully in coordination with revenue management, marketing
communications, and the sales force.
与收益管理部门，市场传讯部和销售团队制定和实施有竞争力的价格和销售战略。
13. Reviews selling,
convention, and city event calendars to keep abreast of all demand generators.
Ensuring that each property under the purview of the incumbent utilizes all
necessary demand information when planning strategies.
了解销售，会展，展会的最新信息。当做决策时，确保所有的信息依据每一个酒店的合同条款有序进行。
14. Directs the preparation of reports pertaining to the operation of the
Sales & Marketing Department to include, but not limited to the annual and
monthly Forecast, Marketing Budget, Lead Management, Booking Pace, Opera
Reports, Sales Meetings and Marketing Meeting Minutes.
指导准备市场销售部有关报表，包括但不限于年度和月度预测，市场部预算，生意管理，预订报表，Opera报表，销售会议和市场会议纪要。