Primary Responsibilities主要职责
Assist in developing and executing marketing communication plans, ensuring accurate delivery of brand messages.
·Manage and update content on social media platforms, assist in writing and posting promotional copy.
·Maintain daily communication with media and partners, assist in following up on media partnerships and brand collaborations.
·Content Creation and Creative Development: Assisting in the development of creative content and writing marketing copy, ensuring the content appeals to target customers and aligns with the brand style.
·Brand Consistency: Ensuring all communication content and activities adhere to the hotel’s brand standards, maintaining a consistent and professional brand image.
·协助制定和执行市场传播计划,确保品牌信息的精准传达。
·管理和更新社交媒体平台内容,协助撰写和发布宣传文案。
·维护与媒体及合作伙伴的日常沟通,协助跟进媒体合作和品牌合作事宜。
·内容创作与创意开发: 协助制定创意内容并撰写营销文案,同时确保内容吸引目标客户并符合品牌风格。
·品牌一致性: 确保所有传讯内容和活动符合酒店品牌标准,保持品牌形象的一致性和专业性。
Knowledge and Experience 知识和经验
·Minimum of 2 years of experience in marketing communications, public relations, or a related field
·Strong oral and written communication skills, with the ability to convey and communicate brand messages effectively.
·Proficiency in Microsoft Office (Word, Excel etc.) and related design software for daily tasks.
·Strong creative writing skills, with the ability to create engaging promotional content that aligns with the brand's style and resonates with target customers.
·Language skills: English and Mandarin Chinese
·至少2年市场传讯、公共关系或相关领域的工作经验。
·良好的口头和书面沟通能力,能够清晰表达并有效传递品牌信息。
·能够使用Microsoft Office(Word、Excel等)及相关设计软件进行日常工作。
·有较强的创意写作能力,能够根据品牌要求创作吸引目标客户的宣传内容。
·语言技能:英语和中文
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