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职位详情

市场传媒总监 Director of Marketing Communications

1万-1.5万
  • 厦门-思明区
  • 5年以上
  • 本科
  • 食宿面议
  • 五险一金
  • 带薪年假
  • 领导好
  • 包吃包住
  • 技能培训
  • 节日礼物
  • 管理规范
  • 帅哥多
  • 美女多
  • 岗位晋升
职位描述
招聘人数:1人
Job Resposibility 工作职责
Deliver marketing communication strategies to drive revenue streams (including Rooms, Food &
Beverage, Banquets & Weddings, Meetings & Events), local awareness (reputation and understanding of hotel brand in the city) and relationships (hotel guests, media companies, local community, and vendors)
执行市场推广策略来增长收益来源(包括客房, 餐饮,宴会和婚宴、会议与活动),本地知名度(酒店品牌在本地市场的声誉及知晓度)及维持良好关系(企业客户、酒店客人、商业伙伴、本地社区、政府和供应商)。
Own and manage the marketing communications responsibilities under six core topics according to IHG standard operating procedures for Marketing Planning, Collateral and Advertising Production, Content Management, Public Relations, Promotion and Events and Social Media.
管理并执行根据 IHG 市场传讯标准操作流程所描述的六大核心职责:市场推广计划、印刷品与广告的设计制作、内容管理、公共关系、酒店推广及活动和社交媒体。
Deliver tactical marketing promotions to drive hotel revenue and awareness in the local and feeder markets, and ensure key stakeholders (including media companies, local corporate accounts, vendors and suppliers) are aware of the hotel product and unique selling points.
实施策略性的推广营销来帮助推动酒店收益以及增加酒店在本地和客源市场的知名度,确保关键利益相关者(包括媒体方,本地公司客户、卖方和供应商)都了解酒店产品和独特卖点。
Champion and protect the reputation of the hotel and its brand
管理及保护酒店的声誉和品牌
Collaborate with partner teams (including Food & Beverage, Meetings and Events, Sales, Revenue Management/Reservations) on marketing promotions and guest relations.
与合作团队(包括餐饮、会议和活动、销售、收益管理/预订)就市场推广和客户关系良好合作。
QUALIFICATIONS AND REQUIREMENTS 任职要求
Demonstrated ability to interact with and present to customers, employees and third parties that reflects highly on the hotel, owning company, the Brand and IHG.
展示与客户,员工和第三方之间互动与表述的能力,充分诠释酒店,业主公司、品牌和IHG。
Proven ability to lead, manage and motivate a team
领导、管理和激励团队的实践能力。
Able to manage projects with different financial budgets and performance objectives
能够以不同的财务预算和绩效目标,管理项目。
Strong time-management skills and able to multi-task
较强的时间管理技巧,能够处理多重任务
Strong writing skills in Chinese and English
较强的中英文书写表达技巧
Proficient in the use of all Microsoft Office software
熟练使用所有的Microsoft办公软件
Proven ability to work with external vendors to deliver objectives
能够与外部供应商合作,实现目标的实践能力
Qualifications 学历
Bachelor’s degree in Marketing, Mass Communications, Media or related field.
市场营销、大众传播、媒体或相关专业的学士学位
Experience 经验
At least 5 years of Marketing, Public Relations or relevant work experience
至少 5 年的市场传讯或相关经验
With the same position experience in IHG group is preferred
具备洲际品牌同岗位经验优先考虑

其他要求

  • 国际联号工作经验:优先
  • 语言要求:英语-熟练
  • 计算机能力:熟练
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工作地点

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中国福建省厦门市思明区嘉禾路403号
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