E-Commerce & Digital Marketing Manager 电子商务和数字营销经理

The Role 岗位职责：
Planning, execution and optimize thedigital marketing campaign on time basis to increase the brand and hotelawareness through digital channel and achieve the goal of each digitalchannels;
策划、执行、优化数字营销活动，通过数字渠道提高品牌和酒店知名度，实现各数字渠道的目标。
Develop the new digital channel toincrease the revenue from potential target market;
开发新的数字渠道，以增加来自潜在目标市场的收入。
Leverage digital marketing initiatives toempower the digital channels to achieve the goal;
利用数字营销举措，授权数字渠道来实现目标。
Work closely with revenue and marketingteam to optimize the digital channel performance.
与收益和市场团队密切合作，优化数字渠道表现。
Closely work with Capella Hotel Groupdigital distribution and online marketing to support the brand campaign localexecution.
与嘉佩乐集团数字分销及线上营销部门保持紧密联系，积极回应与支持集团线上营销战役。
Maintain good business relationship withall producers.
同客户保持良好的商业关系。
Conduct sales campaign by direct sales call/ visits/mailing for OTA business from all digital sources for bookings andleads.
对线上旅行社和其他数字销售渠道通过电话销售、访问、邮寄开展销售活动。
Ensure all incoming correspondence andtelephone enquiries are handled with efficiency and great care to build up apleasant working relationship.
保证对所有的来信和电话询问都进行有效的处理,建立一种令人愉快的工作关系。
Keep clients advised of latest informationregarding hotel’s development.
记录客户对于酒店发展的建议和更新的信息。
Assist in conduct training to new staff.
协助新员工的培训工作。
To know clearly the hotel objectives andsales target set for his/her area of responsibilities breakdown into weekly,monthly and yearly target set forth in the sales plan.
清楚地了解其分管区域的销售目标，并预先在销售计划中将其按年/月/周的目标进行细分。
Constant customer contact directed towardsexisting customers and potential customers.
同时与现有客户和潜在客户保持经常联系。
To conduct daily sales visit to assignedaccounts to solicit business for the hotel for bathrooms and food &beverage through effective client account management.
安排每日走访的客户，以期在客房及餐饮上为酒店寻求更多的业务。
Identifies and handles sales leadseffectively and efficiently.
快捷高效地处理业务。
Conduct active distribution of productinformation and create awareness in the market and business segment orresponsibility.
积极宣传酒店产品。
To provide after-sales service inparticular to ensure all guest complaints are taken seriously and discussedwith respective department when necessary.
提供售后服务，确保认真对待所有投诉，在必要时与相关部门进行沟通。
Interact and attend to guest request,concerns and feedback in a professional manner.
以专业的方式与客人互动，关注他们的需求及反馈。
To answer and respond promptly to allcorrespondence and inquiry from customer and prospect within the time limit setaccording to policy & procedure.
按政策在规定时间内迅速回复客人要求。
Entertain to build rapport with potentialcustomers and to obtain future leads for the Hotel.
保持与潜在客户的联系沟通以期将来使其成为酒店真正的客户。
Maintain good relationship with allclients.
与所有客户保持良好关系。
Provide guests with the most accurate andup to date information at all times.
向客人提供精确更新的信息。
Maintain goo Dinter communication and goodworking relations with all departments and all external contacts.
与酒店各部门员工及所有客户保持良好的相互沟通和合作关系。
Monitors and reports on market andcompetition within own market segment.
根据各自管辖区域撰写市场及竞争者情况报告。
To upkeep of updated record of all salesactivities for each accounts (including updated database, production tracking,trends and movement of each accounts).
确保所有客户信息的时时更新，包括数据信息的更新，产品跟踪，客户动向。
To develop and maintain a proper databasefor assigned accounts on a daily basis.
对指定客户的数据信息做到每日更新。
To prepare and submit weekly and monthlyreports required to be submitted to the S&M Manager.
向市场销售部经理提交每周和每月报告。
To participate in“revenue” monthly reviewwith S&M Manager.
与市场销售部经理一起参加每月收益回顾。
Participate in daily, weekly and monthlysales meeting to update S&M Manager on the activities of each accounts andmarket trends
参加销售例会，就客户动向及市场走势市场与市场销售部经理进行沟通，及时更新。
Abides by both the hotel and corporatepolicies and procedures.
遵守酒店及集团的政策和程序。
Analyses, evaluates and improves personalperformance on a continual basis.
对个人表现进行时时分析，评估和改进。
Carries out other tasks as directed bysupervisor.
完成其他交予的工作。
Talent Profile 能力&技能需求：
Bachelor's degree in Business Administration,Marketing, Hotel and Restaurant Management, or related major.
学士学位，工商管理、市场营销、酒店和餐厅管理或相关专业。
3 years’ experience in the sales andmarketing or related.
3年以上销售和市场营销或相关专业工作经验。
Solid knowledge on digital channelsregarding to content distribution, mechanism of each digital platform and OTA;
具备关于数字渠道的内容分发、各数字平台的运营机制的专业知识。
Excellent spoken and written communicationskills in both English and Mandarin are a must.
必须具有良好的中英文交流及写作能力。
Ability to work independently and longhours.
能独立并长时间的工作。
Ability to prioritize, follow up and bewell organized with good attention to details.
有优先考虑问题的能力，跟进和组织能力，注重细节。
Good ability of communication, coordinationand dealing with emergency and pressure.
具有良好的沟通、协调和应对紧急情况、应对压力的能力。
Sales background is preferred.
销售工作背景者优先考虑。