Marketing & Communications Manager 市场传媒经理

Responsible in achieving the Brand and Hotel positioning objectives locally and internationally through Public Relations and Promotion activities.市场传媒经理负责通过公关和促销活动实现集团和酒店在本地和国际上的定位目标。Assists the Director of Sales & Marketing in the development of Public Relations and Promotion plans and in budget preparation.协助市场销售总监开发公关促销计划及制作预算。Represents and promotes the hotel by maintaining constant contact with the media, local community, the customer base and IHG.与媒体、本地社区、客户及洲际酒店集团保持密切联系，代表、宣传酒店形象。Supervisors the Public Relations department to ensure all daily tasks are completed in a timely fashion.管理市场传讯部保证每天的工作及时地完成。To protect the correct image and positioning of the hotel and Brand by meeting corporate standards in all collateral and advertising material.保证所有的宣传资料和广告都达到集团的标准，维护酒店的正确形象和定位。To develop and follow through in public relations activities and be responsible for the production of promotional materials, press kits and arrange press and media coverage.开拓并实施公关活动，负责制作促销资料、对媒体宣传资料及安排在媒体对酒店的报道。 Promoting the hotel to ensure they are well equipped to sell the property.与各种营销渠道及组织沟通并提供合适的材料以确保他们有足够的资料促销酒店的服务。Co-ordinates various media and marketing activities and events. 与各种不同的媒体合作，参加各种营销计划及大型活动。Co-ordinates press releases as required of hotel events and new staff. 发布酒店重大事件和入职新员工的新闻。Liaises with advertising and public relation agencies. 建立，保持与广告商和公共关系组织的关系。Builds profile within local market place through attendance at various events and local market place.在本地市场内，通过参加各种营销活动，树立酒店的形象。Oversees and coordinates hotel photography when required在需要时，监督和协调酒店摄影。Maintains the image of the Hotel and the Brand.维护酒店和集团的形象。Monitors and ensures complete awareness of competitor activities and use information when developing strategies.监视并确保对竞争对手的活动有完全的了解，以便在制定战略时使用这些信息。Plans and coordinates all sponsorship activities计划与协调酒店赞助的活动。Takes part in the preparation and planning of department / unit / outlet goals and objective参与准备和制定部门/小部门/分部门的目标。Participates in the preparation of strategic plans. 参与，准备战略计划。Accesses sales and marketing data.掌握市场营销数据。Takes ownership by developing, executing and following up on the hotel's public relations and advertising schedules.主动承担发展，执行酒店年公关计划活动的领导责任。Organizes promotional events, including invitations to the media, local VIP's, corporate accounts, clients, travel agents and other related guests. 在市场销售总监的指导下，组织活动包括邀请媒体，本地重要人物，公司客户，旅行社和其他相关客人。Works effectively in a team. 在团队内有效的工作。领导安排的其他工作。
Required Skills –
技能要求
Communication skills are utilized a significant amount of time when interacting with others; demonstrated ability to interact with customers, employees and third parties that reflects highly on the hotel, the brand and the Company.拥有在与他人交往时大多数时间所使用的沟通技能；完全代表酒店，品牌和公司与顾客，员工和第三方交往的能力。Knowledge and experience in Internet and other major computer programs掌握并具有互联网及其它主要电脑软件方面的知识和经验Ability to use Sales and Front Office computer systems.能够使用销售和前厅部电脑系统Knowledge in e-commerce, mass communication, creative graphic design, innovative copy writing, and editing.了解电子商务、大众传播、平面创意设计和具有创新性的写作与编辑能力Knowledge of local & international market. 对本地市场及国际市场有基本的了解Able to speak, read and write English具有说，读和写英语的能力。Proficient in the use of Microsoft Office 熟练使用微软办公软件Organizational and training abilities具有组织和培训能力Qualifications –
学历
Undergraduate degree from an accredited university本科学历
Experience –
经验
2—3 years of relevant experience or similar supervisory role, or an equivalent combination of education and work-related experience.
2—3年相关工作经验或与此相当的教育与工作经验结合的背景。