销售经理

JOB OVERVIEW职位概述
• To manage sales activities and events inline with the annual sales and marketing plan and to achieve/exceed budget and sales strategy for your hotel.
按照年度市场销售计划管理销售工作和活动，完成并超越酒店的预算和销售战略目标。
At Holiday Inn we want our guests to relax and be themselves which means we need you to:
• Be you by being natural, professional and personable in the way you are with people
• Get ready by taking notice and using your knowledge so that you are prepared for anything
• Show you care by being thoughtful in the way you welcome and connect with guests
• Take action by showing initiative, taking ownership and going the extra mile
在假日酒店®，我们希望宾客能尽情放松、做回自己，这意味着我们的团队成员要做到：
• 展现真我：在与他人接触时真实自然、形象专业、积极乐观
• 时刻准备：注意观察周围的事物，运用自己的知识，做好应对任何事情的准备
• 体现关爱：对宾客关切周到、热诚欢迎并与他们心意相通
• 积极行动：积极主动、尽职尽责并且要多做一步
DUTIES AND RESPONSIBILITIES工作职责
• Monitors competitors activities and assists in marketing intelligence
监督竞争对手的活动并协助监察市场动态。
• Refers sales leads to appropriate personnel within the InterContinental Hotels Group
在洲际酒店集团的范围内将销售线索提供给适合的人员。
• Sells to new, existing and prospective customers considering goals set forth in the sales strategy, negotiating optimum rate for the benefit of the business
根据在销售策略中既定目标，向新的、现有的、有可能的客户进行销售，并与其谈判商定最适合的价格以争取最大的利润。
• Services existing business through management of account bases
通过客户管理，向现有的客户提供服务。
• Sell all facets of the hotel
销售酒店的所有设施。
• Manage the corporate head office and the preferred hotel history for that company
管理公司总部档案和了解公司优先使用的酒店记录。
• Develop and maintain a regular pattern of sales calls, meeting with principals of target market
设立和保持定期的销售拜访模式，与目标市场的主要人物会面。
• Provides direction on, and conducts market research and analysis
指导和进行市场调研和分析。
• Develops and maintains contact with business generators, meeting and convention planners, visitors/convention bureau, travel agents, tour operators, airlines, corporate accounts, Government Departments and other producers closely allied to Hotel business
根据酒店的营业需要，与业务联系人、会务策划者、游客和会展局、旅行社、旅游运营商、航空公司、公司客户、政府部门和其它客人发展并保持联系。
• Builds profile within local market place through attendance at various events and local market place
通过参与当地市场的各种活动在当地市场上树立良好形象。
• Conduct client interviews
对客户进行拜访。
• Entertain clients
招待客户。
• Plan and conduct familiarization tours and site inspections
策划并实施使客人熟悉环境的现场考察活动。
• Travel when required to promote the hotel and develop potential business
需要时出差对酒店进行推销，发展潜在的业务机会。
• Maintain regular contact with the IHG hotels in your region and the regional reservation office
与所在区域内的洲际酒店集团成员和区域预订办公室保持定期联系。
• Monitors existing business and inputs into sales strategy meetings to maximize business
监测现有业务，并在销售策略会上提出建议以扩大业务。
• Grows existing business and establishes and pursues leads which will develop business
发展现有业务，并建立和寻找发展业务的机会。
• Interfaces with operations on a timely basis
及时与运营部门进行沟通。
• Initiates and prepares tenders for business
起动和筹备业务招标工作。
• Assesses sales and marketing data
评估市场销售数据。
• Assists with the preparation of new products and services
协助新产品和服务的准备工作。
• Assists in the evaluation of sales and marketing activities
协助评估市场销售活动。
• Analyses sales mix and likely impact on hotel goals
分析销售综合计划和可能对酒店目标产生的影响。
• Implement direction from Director of Sales and Marketing and Regional Managers
按市场销售总监与地区经理们的指示执行相关工作。
• Liaison with advertising agency
与广告机构保持联系。
• Stock control of collateral
宣传品的库存控制。
• Collateral input
设计宣传品内容。
• Execute advertising/creative briefs in a timely manner
及时进行广告设计的说明工作。
• Works with superior on manpower planning and management needs
和上级领导一起进行人力规划和管理需求
• Works with superior in the preparation and management of the Department’s budget
和上级领导一起进行编制和管理部门预算。
• Complete other tasks assigned by Superior.
完成上级领导分配的其他工作任务。
ACCOUNTABILITY责任范围
Number of employees supervised –
管理的员工
Direct Development Executive
直接 业务拓展行政助理
Indirect NA
间接 无
Annual Operating Profit/Payroll Budget –
年度经营利润和薪金预算
• N.A.
无
Key Metrics –
主要绩效指标
• Sales Target
销售目标
Decision Making Responsibilities (Decision Rights) –
决策职责(决策权)﹣
• Guests requests
客人要求
• Within the authority as assigned for Hotel Band 6 role
酒店职务级别6级所规定的权限
QUALIFICATIONS AND REQUIREMENTS任职要求
Required Skills –
技能要求
• Demonstrated ability to interact with customers, employees and third parties that reflects highly on the hotel, the brand and the Company.
具有代表酒店，品牌和公司与顾客，员工和第三方交往的能力。
• Problem solving, reasoning, motivating, organizational and training abilities.
具有解决问题，推理，号召，组织和培训能力
• Proficient in the use of Microsoft Office
精通微软办公软件
• Good writing skills
良好的写作技能
Qualifications –
学历
• Bachelor’s degree or Diploma in Sales & Marketing, Hotel Management, Business Administration, or related field preferred.
最好具有市场营销，酒店管理，商业管理或相关领域的学士学位或大专学历。
Experience –
经验
• 2 years related experience or an equivalent combination of education and experience
2年相关工作经验，或与此相当的教育与工作经验结合的背景。