Public Relations Manager 公共关系经理

1.Drive marketing communication plans and working closely with corporate marketing team and appointed PR and social agencies in different region worldwide.
推行市场传讯工作计划，并与集团市场团队以及集团在全球不同区域指定合作的公关公司及社交媒体公司展开紧密合作。
2.Maintain media relationship via regular media alert and press calls to key feeder markets.
定期以媒体通讯或新闻稿的方式与媒体沟通，并维护主要客户市场的良好的媒体关系。
3.Maintain and update media pool regularly.
定期维护及更新媒体库。
4.Maintain and update hotel social media in line with Capella brand standard, including wechat, weibo and Instagram.
维护并根据计划进行社交媒体运营，包括微信、微博及instagram，确保内容符合嘉佩乐品牌标准。
5.Optimize the content and marketing materials on distribution channels and updated timely.
优化各销售渠道内容，及时更新。
6.Reply the comments on different online channels, and pay attention on public opinion on social media.
及时回复各在线渠道评论，并关注社交媒体上的酒店舆情。
7.Handle all professional,in-house, media and travel agent photography and filming, ensuring production in line with Capella brand positioning.
处理所有专业的店内、媒体及旅行社拍摄活动，与确保图片及视频拍摄、宣传物料等符合嘉佩乐品牌定位。
8.Work with operations department in ensuring all print materials used for operational purposes are prepared in time and according to corporate guidelines as well as hotel’s image/style.
与运营部门合作确保所有打印材料依照运营需求及时制作，并符合集团标准和酒店形象/风格。
9.Initiate hotel promotions with Sales and Food & Beverage and share with hotel database via
email.
将客房、会议和餐饮推广通过邮件发送给各种数据库。
10.Finish and submit weekly and monthly Marketing Communications report, including but not limit on media engagement, marketing exposure, social media maintenance, online distribution activities and etc.
完成并提交每周及每月市场传讯报告，包括但不限于媒体互动、市场曝光、社交媒体运营、渠道活动等。