市场传讯副经理

· Develops a public relations programme for the hotel based on its marketing goals. Liaises with Marketing in targeting specific markets and developing the public relations strategies to reach these markets
依照酒店的市场目标开展公关活动，与市场部门联系，确定具体目标市场并通过公关策略打入这些市场。
· Develops media contacts, plans press conferences and other press activities. Acts as hotel’s liaison with media to promote good publicity and counteract bad publicity.
与媒体人士联系，策划新闻发布会以及其它新闻活动。代表酒店与媒体联系，以促进良好的公关形象，抵销一切不良影响。
· Develops and organizes promotional activities, coordinates with departments concerned; invites VIPs and media to promotional activities; prepares and issues press releases
开发和组织促销活动，与相关部门协调，邀请嘉宾和媒体参与促销活动，准备并进行新闻发布。
· Establishes sales leads from the study of magazines, newspapers and form personal contacts; coordinates sales leads with Banqueting and Sales Departments
通过杂志、报纸和个人关系发现销售机会，与宴会及销售部就销售机会进行协调。
· Disseminates corporate press releases to appropriate local trade and consumer media
向合适的当地商业和消费者媒体发布公司的新闻。
· Establishes a programme for sending promotional news to trade publications on a regular basis releases covering special events, promotions, etc.
建立向行业出版物定期发送促销新闻的机制，新闻内容包括特别活动和促销活动等。