Director of Marketing Communications 市场传讯总监

Overview
The Director of Marketing Communications is responsible for the planning, direct, controls and coordinates all communication activities, with emphasis on public relations and brand positioning for the Hotel. Promotes and maintains good communications in order to enhance the prestigious image of the hotel internally and externally and by doing so contributes to the overall revenue and business goals for the hotel. Plans, directs, controls, co-ordinates and participates in all communications activities.
Key Performance Indicators
PR values (in monetary terms) Social Media exposuresEffective communication with sister hotel, corporate offices and agenciesRelationship with local, national and international media Partake and organize in house events i.e. hotel’s launch, wedding salon etc. Effective control of expensesExecution of Communication Marketing planAdaptability to change of work environment, handling pressure Driving for results Ability to lead, train and develop the team Strong team player Excellent communications skills (written and verbal) Creative and innovative thinking Good business acumen Technical acumen with excellent knowledge on the market / PR trends Excellent planning and organizing skills