Prepare and execute F&B sales and marketing plan;
制定和实施餐饮市场营销计划;
To be activity involved in the Hotels VIP loyalty card, data base collection;
积极参与酒店VIP忠诚卡数据库的收集;
Following the following highest member coverage , total revenue generated;
跟进最高会员就餐人数产生的总收入;
Tabulation of Individual member usage by restaurant;
单个会员使用不同餐厅的制表;
Actively be involved in sales calls to key clients.
积极参与重要客户的销售拜访。
Supervise, train and be responsible for the hotels F&B sales team.
管理、培训和负责酒店餐饮销售团队。
Be involved in the hotels social media marketing program as it relates to F&B;
参与酒店与餐饮相关的社会媒体的市场营销计划;
To possess a thorough knowledge of all F&B menus, promotions and communicational activities.
透彻掌握所有餐饮菜单、促销活动和传播活动的相关内容。
To be well versed with products and concepts of all F&B related areas of the hotel.
精通酒店所有餐饮相关领域的产品和理念。
Ensure that IHG and hotel specific brand standards and policies are correctly applied to with regards to all F&B marketing related activities;
确保在所有餐饮部市场营销相关的活动中,正确应用IHG和酒店特有的品牌标准和政策;
Prepare, manage, monitor and analyze all promotional activities.
准备、管理、监督和分析所有促销活动。
Constantly obtain feedback through research from guests and colleagues and use provided information as part of the monthly SWOT analysis to increase revenues and monitor effectiveness of all promotions;
通过调研不断获取客人和同事的反馈信息,利用所提供的信息进行每月的SWOT分析,从而增加收入并监督所有促销活动的效果;
To maintain an updated competitor analysis and price variance report as outlined.
制作不断更新的竞争对手分析和价格差异报告。
To digest analytical and creative suggestions from the restaurant’s table management system and propose new avenues of revenue stream on a monthly basis.
吸收餐厅餐桌管理系统的分析和创造性建议,每月提出收入流的新途径。
To prepare the F&B Marketing & Communications plan;
制定餐饮部市场营销和传播计划;
To maintain a strong relationship with suppliers and to solicit sponsorship for events;
与供应商保持牢固联系,并征求活动赞助;
To supervise any promotion as assigned by his/ her superiors;
监督其主管分派的任何促销活动;
To implement a report-based analysis that will evaluate demographics, in-house vs. outside covers etc. on a monthly basis.
每月实施一次报告式分析,对就餐人员统计数据、住店与外部就餐人数对比等进行分析。
Required Skills –
技能要求
Demonstrated ability to interact with customers, employees and third parties that reflects highly on the hotel, the brand and the Company.
完全代表酒店,品牌和公司与顾客,员工和第三方交往的能力。
Alcohol awareness certification and/or food service permit or valid health/food handler card as required by local government agency.
持有当地政府规定的含酒精饮品知识课程证书或食品服务许可证或有效的健康或食品上岗证。
Problem solving, reasoning, motivating, organizational and training abilities.
具有解决问题,推理,号召,组织和培训能力
Good writing skills
具有良好的写作技能
Leadership Skills
具有领导能力
Qualifications –
学历
Diploma in Hotel Management, Food & Beverage, or related field.
酒店管理,餐饮或相关专业的大专学历。
Experience –
经验
4 years related experience, including supervisory experience, or an equivalent combination of education and experience
4年相关工作经历,包括管理经验,或与此相当的教育和相关工作经验结合的背景。
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