资深市场传讯经理

1.General
1) Assists andsupports the co-ordination of photography for F&B advertising, collateraland public relations purposes between the hotel, advertising agency and themarketing department at corporate office.
2)Helps with thepublication of hotel’s newsletter(s).
3)Represents thedepartment in the absence of the Director of Communications
4)Supportscommunications duties and functions as deemed necessary.
5)Assists in theliaison and execution of joint F&B promotions.
6)Assists indeveloping F&B promotional materials in support of the F&B Marketing Calendarand dining programs
7)Ensures the Hotel’swebsite and related websites are updated on a regular basis.
2.Public Relations
1) Assists andsupervises the maintenance of a comprehensive list of International/ local andF&B media contacts. Manages assigned accounts as per the media accountmanagement system.
2)Assists in thewriting and distribution of all press releases, with an emphasis on F&B.
3)Manages theexecution of hotel F&B sponsored events and community relations activities.
4)Manages theexecution of F&B press promotional activities.
5)Ensures the newsclipping report is completed on a monthly basis for circulation.
3.Advertising, Direct& Electronic Marketing
1)Supports theliaison between the communications department and advertising agency on thefood & beverage tactical advertising campaigns' creative and media plans.
2)Manages themaintenance of F&B media schedules as well as prompt settlement ofaccounts.
3)Actively keepsabreast of competition and its collateral and advertising/ marketing efforts.
4)Assists DOC onF&B advertising and related matters
5)Manages theexecution of F&B DM activities.
6)Assists with theplanning, implementation and tracking of Electronic Marketing activitiesrelated to the Hotel and F&B.
4.Collateral
1)Manages thecoordination and execution of all Hotel and F&B printed materials.
2)Controls quantityand inventory of all Hotel and F&B marketing collateral items.
3)Ensures copies ofhotel's collateral items are filed in a comprehensive manner.
4)Assists in theproduction of all Hotel and F&B displays and temporary signage in hotelpublic areas.
5)Promotes collectionof competitors collateral and publicity on a monthly basis.