Public Relations Executive/Coordinator 公共关系主任/协调员

1. Brand PR & Communication 品牌公关传播
Responsible for overall brand PR and communication. Independently complete all types of PR copies including press releases, event articles and interview manuscripts. Unify external brand tone, maintain premium artistic brand positioning, and enhance project popularity and reputation among high-end circles.负责项目品牌公关整体传播工作，独立撰写新闻稿、活动通稿、专访、宣传物料等各类公关文案；统一对外传播口径，维系项目高端艺术顶奢品牌调性，提升项目市场知名度及口碑。2. Media Relations Management 媒体资源运维Develop and maintain high-end media and KOL resources covering real estate, fashion, art and finance. Manage daily media liaison, interview arrangement and press release distribution. Update media database regularly to sustain stable partnerships and positive brand exposure.搭建并维护地产、时尚、艺术、财经等高端媒体及KOL资源矩阵，负责日常媒体对接、采访邀约、稿件发布与关系维护；动态更新媒体资源库，建立稳定合作体系，保障品牌优质正面曝光。3. Event PR Execution 活动公关落地Manage full-cycle PR execution for elite salons, art exhibitions, cross-brand events and VIP private activities, including communication planning, guest and media coordination, on-site management, material sorting and post-event review, to ensure effective brand communication and circle influence.负责俱乐部及公寓圈层沙龙、艺术展、跨界合作、VIP私享活动的流程公关执行，涵盖传播策划、嘉宾媒体对接、现场统筹、素材整理、复盘总结与案例沉淀，保障活动传播效果与圈层影响力。4. Cross-brand Resource Coordination 跨界资源公关对接Coordinate with PR teams of luxury brands and art institutions to manage cross-brand cooperation, content co-creation and joint promotion. Collaborate with internal departments to ensure smooth delivery of brand and PR activities.对接奢牌、艺术机构等合作方公关团队，统筹跨界项目的公关衔接、内容共创与联合传播；联动内部各业务部门，协同推进品牌活动落地与公关推广。5. Brand Material Management 品牌素材体系管理Standardize the archiving and updating of brand promotional materials, event footages, media reports and brand honors. Accumulate brand content assets and support daily brand marketing and external communication.负责品牌宣传素材、活动影像、媒体报道、品牌荣誉等资料的标准化归档与更新，为品牌营销及对外传播提供素材支撑。6. Ad-hoc Tasks / 其他工作Complete other brand and PR ad-hoc tasks assigned by the supervisor.完成上级交办的其他品牌公关相关工作。