市场经理

Requirements
岗位要求
• Degree in Business, Sales or Marketing;
学士以上学位：商业、销售或市场专业；
• Training or experience in Luxury products, Hospitality, Cosmetics or Pharmacy will be considered a plus;
有奢侈品、酒店、化妆品或制药方面的培训或工作经验者优先考虑；
• Minimum 5 years’ experience in marketing promotion in luxury business;
至少有5年的奢侈品市场推广经验；
• Have the drive, the passion and commitment to achieve personal and company goals;
有动力、激情和承诺来实现个人和公司的目标；
• Excellent network in luxury and hospitality industry and high-end B2B partner especially in luxury business;
在奢侈品和酒店行业拥有良好的网络和高端B2B合作伙伴，特别是在奢侈品行业；
• Excellent communication skills and confirmed experience in “value selling”;
出色的沟通能力和“价值销售”的经验；
• Effective decision making and problem-solving skills;
有效的决策和解决问题的能力；
• Strong work ethic and ability to work well with autonomy;
良好的职业道德和自主工作的能力；
• Fluent in English;
英语流利；
• Have the ability to work with people across different cultures and nationalities;
能够与不同文化和国籍的人一起工作
Responsibilities
主要职责
• Strategy & Planning: Developstrategy and marketing plans, for all Marketing dimensions, including Market, PR,Digital, and Communications, in line with corporate guidelines;
战略与规划:根据公司指导方针，为所有营销制定战略和营销计划，包括市场、公关、数字和媒体传讯；
• Sales-Marketing mindset: turn businessobjectives into a robust and effective marketing strategy to help the businessachieve its goals. Identify opportunities to recruit customers at opening andexpand market share;
市场销售的思维模式：将公司的目标转化为强大有效的营销策略，帮助企业实现目标。在开业时寻找机会招揽客户，扩大市场份额;
• Demand Generation; utilize a variety ofmarketing tactics to generate leads and drive bookings;
利用各种营销策略来产生潜在客户和推动预订量；
• Marketing CRM : ensure marketing andsales activities are connected, workflows are set up and working, and contentis used to personalize the experience and drive sales
市场客户管理：确保市场营销和销售活动的互动，流程建立并有效实施，定制个性化的体验并推动销售成绩；
• Ensure that the message is strong andconsistent across all channels and marketing efforts (like events, emailcampaigns, web pages and promotional material);
确保信息在所有渠道和营销活动(如活动，电子邮件活动，网页和促销材料)中都是高效并一致的；
• Collaterals: ensure production oftools, as per corporate guidelines;
确保使用销售渠道时候按照公司的指导方针；
• Content Marketing; oversee (throughagency you will select), the execution of a variety of content marketingactivities – photos, videos, etc - ensuring qualityis high;
监督并确保 (中介或供应商)，执行各种内容营销活动时使用高质量的照片、视频等媒体产品；
• Monitor competition in the market;
密切关注市场上的竞争；
• Coordinate sales and marketing effortsto boost brand awareness;
协调销售和营销工作，提高品牌知名度；
• Agency Management; be responsible forthe output and performance of our content and digital marketing agency;
管理线上代理中介的产出和表现；