市场传讯经理

Supervises the MarCom Department toensure all daily tasks are completed in a timely fashion.Responsible inachieving the Brand and Hotel positioning objectives locally andinternationally through Public Relations and Promotion activities.Assists the CommercialDirector in the development of Public Relations and Promotion plans and inbudget preparation.Represents and promotes the hotel by maintaining constantcontact with the media, local community, the customer base and Hiltonoffices.To protect the correct image and positioning of the hotel and Brand bymeeting corporate standards in all collateral and advertising material.Todevelop and follow through in public relations activities and be responsiblefor the production of promotional materials, press kits and arrange press andmedia coverage.To develop and follow through in hotel marketing activities.
通过市场和公共媒体活动去达到康莱德品牌和酒店在国内外的形象定位。负责通过公关和促销活动实现集团和酒店在本地和国际上的定位目标。协助商务总监开发公关促销计划及制作预算。与媒体、本地社区、客户及希尔顿总部保持密切联系，代表、宣传饭店形象。保证所有的宣传资料和广告都达到集团的标准，维护饭店的正确形象和定位。开拓并实施公关活动，负责制作促销资料、对媒体宣传资料及安排在媒体对饭店的报道.开发并跟进酒店的各项市场活动。
1. Communicatesand submits appropriate material to all marketing channels and organizationsthat assists in promoting the hotel to ensure they are well equipped to sellthe property.
与各种营销渠道及组织沟通并提供合适的材料以确保他们有足够的资料促销酒店的服务。
2. Ensures high quality, excellence and value in workprocesses and outcomes by exceeding standards.
确保高质量、出色、有价值的工作方法和结果用户康莱德品牌的标准、政策及操作规程。
3. Liaisewith Media and PR consultant Initiative and organize various marketing andmedia activities and events.
积极主动组织丰富的市场公关及广告媒体的会议活动。
4. Co-ordinatespress releases as required of hotel events and new staff.
发布酒店重大事件和入职新员工的新闻。
5. Liaiseswith advertising and public relation agencies.
建立，保持与广告商和公共关系组织的关系。
6. Buildsprofile within local market place through attendance at various events andlocal market place.
在本地市场内，通过参加各种营销活动，树立饭店的形象。
7. Overseecollaterals, photography, database, inventory, filing, etc.
检查各类材料、图片、数据库，资料库和文档等。
8. Maintainsthe image of the Hotel and the Brand.
维护酒店和集团的形象。
9. Monitorsand ensures complete awareness of competitor activities and use informationwhen developing strategies.
监视并确保对竞争对手的活动有完全的了解，以便在制定战略时使用这些信息。
10. Plans and coordinates all sponsorship activities.
计划与协调酒店赞助的活动。
11. Identify and conduct appropriate sponsorship to enhance image of thehotel in the targeted market.
发现并组织有关赞助活动去提高酒店在市场的形象。
12. Takes part in the preparation and planning of department / unit / outletgoals and objectives.
参与准备和制定部门/小部门/分部门的目标。
13. Develop and execute appropriate MarCom communication/advertising plansto meet hotel’s goal.
开发并执行市场公关/广告媒体计划去完成整个酒店的目标与媒体和公关客户保持联系。
14. Participates in the preparation of strategic plans.
参与，准备战略计划。
15. Accesses sales and marketing data.
积极地与主流媒体交流去提高酒店在市场的曝光率或撰写文章。
16. Actively communicate with major media to gain more exposure or createstories.
掌握市场营销数据。
17. Takes ownership by developing, executing and following up on the hotel'spublic relations and advertising schedules.
主动承担发展，执行酒店年公关计划活动的领导责任。
18. Organizes promotional events, including invitations to the media, localVIP's, corporate accounts, clients, travel agents and other related guests.
在商务总监的指导下，组织活动包括邀请媒体，本地重要人物，公司客户，旅行社和其他相关客人。
19. Works effectively in a team.
在团队内有效的工作。
20. Abides by the Conrad Code of Conduct.
遵守康莱德酒店的行为准则。
21. Abides by the Conrad Employee Handbook.
遵守康莱德酒店员工守则。
22. Abides by both the hotel and Conrad police and procedures.
遵守康莱德酒店的政策及程序。
23. Participate the communication calendars of Frequent flyers with appropriate promotions.
参与关于航空飞行者的宣传活动。
24. Organize CRM events for clients of targeted program.
为目标计划的客户组织CRM活动。
25. The management reserves the right to change / extend this jobdescription if necessary at any point of time during her / his employment.
如有必要，该部门有权更改或补充该职位描述。
26. Carries out any other reasonable duties and responsibilities asassigned.
完成任何其他合理的职责和被指派的职责。