销售总监 Director of Sales

【Dutiesand Responsibilities】
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Produces the Annual Revenue Plan in conjunction
with Executive Committee, Sales and Marketing Budgets and forecasts
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Produces, implements and monitors action plans to
ensure Revenue Plan objectives are achieved
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Analyses current and potential markets/trends, coordinates
all activities to maintain and increase revenue through added business volume
and increased rate
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Procures new and repeat business for the hotel by
monitoring contact with airlines, travel agencies, commercial houses, private
clubs and professional associations within local, domestic UK and international
markets. Maintains contact with planners, corporate accounts, incentive buyers,
airlines and wholesalers, through personal sales calls, telephone contacts and
written communications
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Creates and implements special programmes to
achieve greater productivity through:
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Increasing average rate
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Increasing occupancy
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Increasing business volume during difficult periods
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Increasing local food and beverage banqueting sales
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Manages key accounts
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Oversees the selling and servicing of group
business
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Co-ordinates the development of all promotional
material
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Provides direction on and conducts market research
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Monitors competitor activities
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Maintains close liaison with Regional/ Corporate
Sales teams and those of other IHG hotels to ensure the hotel receives proper
corporate consideration, direction and support
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Ensures the hotel is represented as an active
member of the local community through association membership
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Coordinates sales and promotes business for other
InterContinental Hotels within the region. Interacts with worldwide regional
sales offices with particular attention to local office
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Plans and executes sales trips to major market
areas
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Attends major travel functions to promote sales for
the hotel
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Directs all sales activities for Sales Managers to
ensure they meet the goals of the Revenue Plan
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Conducts weekly reviews of sales personnel activity
to ensure targets and sales objectives are being met
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Produces monthly Sales reports and forecasts
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Meets with guests from major producers/organizers
of big events staying in the hotel to ensure customer satisfaction
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Establishes and continuously updates mailing lists
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Organizes and attends major sales/PR related
functions within the hotel
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Works with Human Resources on manpower planning and
management needs
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Works with Director of Finance in the preparation
and management of the Department’s budget
【QUALIFICATIONS AND REQUIREMENTS】
Degree or Diploma in Marketing, Business or Hospitality Management
desired. A minimum of one year of relevant experience or equivalent work
experience in team management, and at least 4 years of relevant
Sales experience in Hospitality or a related service industry.
Expected to possess the following skills:
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Demonstrated ability to
interact with customers, employees and third parties that reflects highly on
the hotel, the brand and the Company.
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Problem solving, reasoning,
motivating, organizational and training abilities.
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Proficient in the use of
Microsoft Office
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Good writing skills