E-commerce Manager 电子商务经理

This position
drives revenue for hotel products and promote its reputation through various
online channels. This role works closely with other team like Sales / Rooms
/Revenue / F&B / Events to identify their promotional and revenue
objectives. He / she creates and implements the necessary marketing initiatives
with Commericial Director in order to reach these objectives
电子商务经理驱动酒店产品收益并通过各在线渠道加强酒店声誉。与销售/房务//收益/餐饮/宴会销售等团队密切合作，制定起宣传和收益的目标。在市场销售总监及收益总监的领导下，创建并实施必要的市场销售策略及价格策略从而取得酒店更好的收益。
1. Maintain a close working relationship and support with the Marketing
Communications team to achieve objectives based on marketing initiatives.
与市场传媒部紧密合作关系及扶持，依照所设置市场销售策略基础上实现目标。
2. Execute online marketing initiatives set by the Marketing Communications
Manager for respective departments, majoring in but not limited to, Sales /
Rooms / F&B / Events (VIP events / weddings / social events / general
property awareness events).
执行市场传媒经理为各部门所设置的在线市场策略，其中将不限于销售/房务/餐饮/宴会销售（VIP活动/婚宴/社交活动等）。
3. Oversee and maintain the property brand website, special offer page,
making sure contents are aligned with marketing initiatives.
概述和维护酒店品牌网站，特别优惠页面， 并确保内容与市场销售策略保持一致。
4. Work with corporate offices, create ad-hoc emails, guest communication
emails and social media campaigns, creating cross-promotional opportunities
with third party sites.
与集团办公室紧密合作，创建一次性电子邮件，创建集团的客户沟通电子邮件以及社交媒体推广。
5. Maintain meeting sites and make sure the contents are updated.
在市场传媒经理的协助下，对各部门的每个在线活动进行有效性的追踪与跟进并提供研究和分析。
6. Work with vendors to develop vanity site new pages and new website functions
according to requirements.
维护酒店会议网页，并确保内容的及时更新。
7. Assist the Marcom Manager in researching for new online opportunities
for respective departments.
根据酒店具体的市场需求与供应商紧密合作开发新网站页面以及和新的网站功能。
8. Efficiently utilize Hilton online tools.
良好的运用希尔顿集团的在线工具。
9. Work on proposals for respective departments and events including
F&B / Events / VIP events.
为各部门和活动进行方案推荐，其中包括但不局限于餐饮/宴会销售/VIP活动等。
10. Distribute promotions to all online channels including Website / EDM /
Blogs / Forums/Social Media Platforms, etc.
把酒店推广发布至在线渠道，其中包括但不局限于网站/EDM/博客/论坛/社交媒体平台等。