海外酒店市场运营经理

作为连接中国市场和海外酒店的关键桥梁，通过有效的市场推广和卓越的客户服务，提升海外酒店在中国市场的品牌知名度和收入，并确保中国宾客获得高品质的入住体验。
1. Market operation and brand promotion
市场运营与品牌推广
Be responsible for formulating and implementing the annual/quarterly online marketing plan for the Chinese market to support the performance targets of four overseas hotels.
负责制定并执行针对中国市场的年度/季度线上营销计划，以支持海外酒店的业绩目标。
Set monthly/quarterly KPIs for third-party operation agencies, and control their operation directions, online marketing activity planning, KOL/KOC cooperation, etc.
对合作第三方代运营机构制定月度/季度KPI，对其运营方向、线上营销活动策划、KOL/KOC合作等进行把控。
Manage the contentplanning, creation, release, interaction and data analysis of third-partyoperation agencies on mainstream social media platforms in China (including butnot limited to Xiaohongshu, Douyin, wechat Video Account and Weibo), andcontinuously enhance the influence of accounts and fan stickiness.
管理第三方代运营机构对中国主流社交媒体平台（包括但不限于小红书、抖音、微信视频号、微博）的内容策划、创作、发布、互动与数据分析，持续提升账号影响力和粉丝粘性。
2. Sales support communicates with customers
销售支持与客户对接
As the main contact window for customers in the Chinese region, we answer customers' inquiries about hotel services, facilities, local tourism, etc. through various channels such as wechat, email and phone.
作为中国区客户的主要对接窗口，通过微信、邮件、电话等多种渠道，解答客户关于酒店服务、设施、当地旅游等咨询。
Visit and contact local chambers of commerce and large companies to introduce customers and expand the Chinese market.
拜访联系当地商会及大型公司，引入客源，拓展中国市场。
3. Guest relationship maintenance and experience improvement
宾客关系维护与体验提升
Establish and maintain VIP customer profiles in China, and provide personalized services and care.
建立并维护中国VIP客户档案，提供个性化服务和关怀。
Assist domestic clients in coordinating their reception upon arrival at overseas hotels to ensure that key clients and long-stay guests have a pleasant experience.
协助国内客户抵达海外酒店后的接待协调工作，确保关键客户和长住客获得良好体验。
Proactively collect feedback from Chinese guests during their stay and after check-out, regularly sort out and analyze it, and submit it to the overseas hotel management team, along with suggestions for improvement.
主动收集中国宾客在入住期间及离店后的反馈，定期整理分析并提交给海外酒店管理团队，提出改进建议。
Handle or assist in handling urgent matters or complaints from Chinese guests, and play the role of a cross-cultural and cross-language communication bridge.
处理或协助处理中国宾客的紧急事务或投诉，扮演好跨文化、跨语言的沟通桥梁角色。
Job qualification
任职资格
1. Bachelor's degree or above, majoring in marketing, tourism and hotelmanagement, business English, media or related fields is preferred.
本科及以上学历，主修市场营销、旅游酒店管理、商务英语、传媒等相关专业者优先。
2. With experience in digital marketing promotion in the Chinese market, Ihave independently operated social media accounts such as Xiaohongshu andDouyin.
具备中国市场数字化营销推广经验，独立运营过小红书、抖音等社交媒体账号。
3. Those who understand the KOL/KOC cooperation process and have certainmedia resources are preferred.
了解KOL/KOC合作流程，具备一定的媒体资源者优先。
4. Have the ability to handle customer inquiries, complaints and urgentmatters, pay attention to service details and be committed to improvingcustomer satisfaction.
有处理客户咨询、投诉及紧急事务的能力，注重服务细节，致力于提升客户满意度。
5. Accept overseas work locations and have strong adaptability andindependence.
接受国外工作地点，有较强的适应性及独立性。